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The Cult Of Mac

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Week In Review [May. 21st, 2006|10:47 am]
The Cult Of Mac

cult_of_mac

[firebird06]
This week was a flurry with various bits of Apple news.

First and foremost, the realese of the iBook replacement, the MacBook. Some people are wondering if the $200 price tag for a black color is really worth it, some are complaining about the integrated video card, but not much else. So far, all reports are stating that it is indeed MUCH faster than the iBook and PowerBook G4s, except when working in Photoshop and playing Unreal Tournament 2004 (the FPS in Unreal crawled to about 20 on the new MacBooks largely due to the integrated video card). The new macbooks at the least cost $1,099 (US), but considering that you get the duo core, isight, front row, ilife 06 and such, I think the price is plenty justified.

Unless you've been living under a rock, you surely know abouot the newest addition to the Apple Retail Store family, the 24-hour location on New York's popular Fifth Avenue. As Trent of pinkisthenewblog.com put it, ironiclly, it has a lot of "windows". The store opened up Friday and is the first 24-hour, 365-day store for apple. In the first 24 hours, 24 macbooks were given out, and people were given only about 15 minutes in the store largely due to the masses clamoring to get in (save for the wee hours of the morning). The store sits in a courtyard with the entraced marked by a glass cube with the apple logo suspended in midair. A spiral staricase leads you underground where there are 100 Macs and 200 iPods on display, a 41-foot Genius Bar, iPod Bar and Studio help desk, and about 350 employees... employed. It's unknown if this format will expand to any other locations.

In the legal department, Creative, makers of the Zen line of MP3 Players, have sued Apple regarding the "Zen patent" granted to them. The Zen Patent is about a navigation and Menu set up for an MP3 Player. The patent was sent in during 2001 and was granted in October of 2005. Most are calling this legal action ridiculous and Creative's stock has plummeted as a result. Also this week, Apple sued Creative over infringment of four Apple-held patents. Apple has not come forward with what these patents are, but this could easily mean the end of Creative if Apple's case wins.

Microsoft (or the evil empire, take your pick) has launched it's competition for iTunes called Urge. Urge was announced a few years ago in collaboration with MTV. Along with this, Windows Media Player 11, and the new iRiver Clix MP3 Player, some are saying it's a 1-2-3 punch to iTunes and the iPod. Oddly enough, we won't find out until WMP11 comes out. Which is the same time as Vista. So, in short, we have a long time to wait to see.

I have to go, but I'll be back later with a widget later in the day!
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